IPC Southbank has appointed Victoria Tinsley as the new senior marketing manager for leading homes titles Livingetc and 25 Beautiful Homes.
Prior to her appointment in Southbank, Victoria was marketing manager for IPC's Hobbies & Outdoor Group. She has also held marketing positions at the Financial Times, BBC Worldwide and Biomed Central, publisher of biology and medicine journals.
Publisher Lynsey Bushell says: “Livingetc and 25 Beautiful Homes are vibrant magazines, both 10 years old this year and both enjoying great success. Victoria has fantastic experience of marketing magazines and I look forward to working with her to further develop the marketing strategies for these titles.”
Victoria adds: “These are two of the most successful, stylish and innovative brands in the homes sector. It's great to be joining them at such an exciting time, and to be with their highly talented teams.”
In the latest ABC figures (January to June 2008) Livingetc delivered its highest circulation figure, up 8.5% on the year to 98,395, cementing its position as Britain's biggest-selling modern homes title. 25 Beautiful Homes posted an ABC of 118,373, its third consecutive year-on-year increase, up 1.6%.
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Editors' Note:
IPC Southbank provides a magazine for every stage in a woman's life. Its magazines offer unrivalled breadth and reach in the women's market, delivering a readership base of over eight million.
IPC Southbank's home interest portfolio includes Ideal Home, Homes & Gardens, Country Homes & Interiors, Livingetc, 25 Beautiful Homes and Beautiful Kitchens.
For further information contact Victoria Higham, senior press officer
Tel: 020 3148 5401 or email victoria_higham@ipcmedia.com
For high-res cover images go to www.ipcmedia.com/press/imagebank.php