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Press Office - Press Releases
NME AND LOADED IN CONTENTION TO BE NAMED NATIONS' FAVOURITE COVER
September 8, 2008
Two IPC Media titles – NME and Loaded – are in contention to be crowned 'the UK's favourite cover' in a major national poll.
The 16-strong shortlist for the Great Cover Debate – which is a central element of this year's Magazine Week, organised by the PPA – has been generating significant media interest.
A host of UK magazine editors – including a number from IPC Media – nominated their favourite iconic covers to form a long list for the Great Cover Debate. Two months ago, a panel of expert judges, sifted through 11 decades of famous magazine covers to decide on a final shortlist of 16, and now the poll is open to a public vote.
NME's controversial naked Beth Ditto cover from June 2007 was selected for its attitude, impact, humour, relevance and courage. NME editor Conor McNicholas says: "It was genuinely the most talked about cover of the year. We had, in one fell swoop done that magical thing that magazines can do, which is create an international, cultural event."
Loaded's classic Kevin Keegan cover from April 1996 was nominated as one of the great 'poster' covers that put Loaded at the heart of the mid-90s men's mag explosion. Current Loaded editor Martin Daubney says: “It embodies the spirit of Loaded – if you won't make a joke, we'll do it for you – it's a stroke of genius.”
IPC Ignite managing director Eric Fuller adds: “I'm delighted that the outstanding quality of our creative teams has once again been recognised. Both Ignite covers on the shortlist embody the unique spirit of each magazine, and they deserve their place in such esteemed company.”
A host of IPC Media editors have also provided written and video citations for their own favourites to make the shortlist – including Conor McNicholas - NME, Martin Daubney - Loaded, Andy Cowles – editorial director, Guy Woodward - Decanter, Louise White - Hair, Ali Hall - Look and Catherine Westwood - Wedding.
Voting will continue for the next few weeks, after which the winner – crowned the 'nation's favourite cover' – will be announced during Magazine Week (September 29 - October 5).
To find out more about Magazine Week, see the Great Cover Debate shortlist and vote for your own favourite cover, visit www.magazineweek.net. To hear NME editor Conor McNicholas tell how the Beth Ditto cover was put together click here and to view Loaded editor Martin Daubney's thoughts on why the Kevin Keegan cover is a true classic click here.
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Notes to editors
About IPC Ignite
IPC Ignite is the men's lifestyle and entertainment division of IPC Media. Its award-winning, market-leading brands enjoy international recognition. They include Nuts, Loaded, Uncut, NME, nuts.co.uk and nme.com.
About the PPA
PPA represents 80 per cent of the UK magazine market by turnover. Around 400 companies are currently in membership, representing around 2,300 consumer, business and professional magazines. They also produce a large range of directories and websites in addition to organising conferences, exhibitions and awards. A number of the larger companies also have TV and radio brands linked to their publishing interests
About The Great Cover Debate
The Great Cover Debate awards are a part of Magazine Week and celebrate the diversity of the UK magazine industry. Magazine editors have made nominations for their favourite cover of all time and a judging panel of industry experts have whittled these entries down to a shortlist. Other titles in the shortlist are: Vanity Fair – Liam Gallagher and Patsy Kensit, Empire – Darth Vader, Heat – Victoria Beckham, OK – Beckham's Wedding, Private Eye – Tony Blair, Radio Times – Vote Dalek, Tatler – Vivienne Westwood, Vogue – Princess Dianna and Kate Moss, The Face – The Specials, OZ, Take a Break, Time Out and Nova.
FOR MORE INFORMATION PLEASE CONTACT:
Ben Bolton, press office assistant, IPC Media on 020 3148 5402 or email ben_bolton@ipcmedia.com
